Nighthawks by Edward Hopper

01 Brand Visibility

The sign is what the street reads first. Own the name before anyone types a keyword.

  • Branded SERP
  • AI answer engines
  • Entity & knowledge panel
Open the space →

02 Competitive Gaps

The rooms across the street went dark. We map what they stopped ranking for, and take it.

  • Keyword gap audit
  • Content teardown
  • Market share of search
Open the space →

03 Discovery

The guest with his back turned hasn't found you yet. Everything upstream of the booking.

  • Near-me intent
  • Editorial & guides
  • Digital PR
Open the space →

04 Community

Two people at the same counter, a world apart. Closing that gulf is the work.

  • Review conversations
  • Events & partnerships
  • Local link earning
Open the space →

05 Front of House

The counterman is the whole service. Every surface a guest touches on the way in.

  • Google Business Profile
  • Booking flow
  • Location pages
Open the space →

06 Back of House

Behind the door: the plumbing nobody sees and everything depends on.

  • Menu & recipe schema
  • Site architecture
  • Core Web Vitals
Open the space →

Ranked. Reserved. Repeat.

From Search to Seated.

CoversFlow is an SEO agency for hospitality. Six places to look, all of them in one room.

Hover a figure to look closer

Not sure where you stand? Get a free website audit.

Do you currently have a website?

Let's take a look

Tell us where to find you and what you're working with.

Let's build one

Standard and Mid-tier both include a year of updates, up to 2 revisions a month.

Tell us where to reach you

Thanks, we'll be in touch.

You can also reach us directly atinfo@coversflow.co.

Six spaces to look

  1. 01Brand VisibilityThe sign is what the street reads first. Own the name before anyone types a keyword.
  2. 02Competitive GapsThe rooms across the street went dark. We map what they stopped ranking for, and take it.
  3. 03DiscoveryThe guest with his back turned hasn't found you yet. Everything upstream of the booking.
  4. 04CommunityTwo people at the same counter, a world apart. Closing that gulf is the work.
  5. 05Front of HouseThe counterman is the whole service. Every surface a guest touches on the way in.
  6. 06Back of HouseBehind the door: the plumbing nobody sees and everything depends on.

How it works

  1. 01Walk the floorWe sit in your seat first: search results, maps, reviews, the menu online versus the one on the table. A full audit of what a hungry stranger actually sees before they ever call.
  2. 02Fix what's brokenSchema, speed, listings, the pages that should exist and don't. The unglamorous plumbing work, done once, done right.
  3. 03Keep the lights onRankings move. Somebody opens across the street. We watch the map, adjust the work, and report in plain language.

Pull up a seat.

CoversFlow is just getting the lights on. Reach out and let's talk about what's actually happening in your search results.

info@coversflow.co

What it costs

If you already have a site and want it performing better, here's how CoversFlow prices ongoing SEO and AI-visibility work.

Every engagement starts with a free website audit, free for now while CoversFlow is taking on founding clients. From there, we tailor a plan and price to your site, your market, and how much ground needs covering.

Typical for a single-location restaurant$500–$1,200/mo

Final pricing is scoped after your free audit.

Website building & design

Starting from scratch? Fixed-scope builds, priced up front:

Standard$8993 pages: Home, Menu, Contact.
Mid-tier$1,4994 pages: Standard, plus About, with bios for chefs, managers, and owners. Includes a menu-update service for restaurants with revolving menus.
CustomLet's talkMulti-location sites, online ordering, a full brand overhaul, scoped and quoted around what you actually need.

Standard and Mid-tier both include a year of updates, up to 2 revisions a month.

Get started ↑

Every space, unpacked

Branded SERP
Own your name in search: your site, hours, and reviews outrank third-party listings when someone searches for you directly.
AI answer engines
Show up when someone asks ChatGPT or Google's AI Overview where to eat, not just in ten blue links.
Entity & knowledge panel
Get the sidebar box right: hours, menu, and photos, all matching, all correct.
Keyword gap audit
Find every search term the place down the street ranks for and you don't.
Content teardown
See exactly what's on their pages that's winning, and where yours falls short.
Market share of search
Track how much of the local search results are actually yours, month over month.
Near-me intent
Rank for the searches that happen five minutes before someone walks in hungry.
Editorial & guides
Get named in the 'best of' roundups and neighborhood guides people actually read.
Digital PR
Earn the mentions and links that convince Google, and your guests, you're the real thing.
Review conversations
Reply to reviews like a person, not a template. Turn feedback into visible care.
Events & partnerships
Use what's already happening in the room, from events and collabs to regulars, as search and link fuel.
Local link earning
Build the kind of local mentions that come from being part of the neighborhood, not from buying links.
Google Business Profile
The single highest-leverage page you don't control unless someone's tending it.
Booking flow
From search result to seated, remove every extra tap in between.
Location pages
One page per location, built to rank, not just to exist.
Menu & recipe schema
Structured data so Google actually understands what you serve.
Site architecture
A site that's easy to crawl is easy to find: structure work nobody sees, everyone benefits from.
Core Web Vitals
Fast enough that a hungry phone doesn't give up and pick the next result.

Frequently Asked Questions

How is this different from a generic SEO agency?

We only work with restaurants and hospitality. The playbook, covering menus, maps, reviews, and foot traffic, is built for the room, not retrofitted from ecommerce.

How long before we see results?

Technical fixes and Google Business Profile changes can move within weeks. Rankings for competitive terms build over months. Anyone promising otherwise is selling something else.

Do you write the content, or just the strategy?

Both. We plan what needs to exist, then write it (pages, menus, location content) in a voice that sounds like the restaurant, not a template.

Will this help with AI search, like ChatGPT or Google's AI Overviews?

Yes, it’s part of the same work. The signals that get a page ranked (clear structure, accurate facts, real authority) are largely the same ones that get it cited.

What size restaurant is this for?

One location or many, counter service or fine dining. The six spaces scale down or up; what changes is how much time each one gets.

Do we need to sign a long contract?

CoversFlow is just getting off the ground, so terms are still being worked out. Reach out and we'll figure out what makes sense together.